H1
tags are one of the most important part of SEO which is the header
tag situated in body of a website. It can be termed as the most
simple form of header found on a web page. Through h1 tags search
engines come to know about the site content details. If its used in
proper co-ordination with anchor text and title tag then you can even
expect increased density of website traffic from major search engines
like Yahoo, MSN and Google.
Although
the feature of h1 tags is not new and is present since years, but
from last few years its significance has grown due to increased
demand by Google. It carries much more importance than keyword meta
tag and description meta tag. The best position to place these H1
tags is at the header situated above the content. Experts recommend
to exclude the HREF links from the tag. When you keep a link in h1
tag, it gives the impression to the search engines that the linked
web page is more important rather than the present page.
Those
desiring to keep a descriptive link to their own page can use the
link along with proper anchor text including content of that
particular web page. The tags produced by h1 are of largest form, and
are very important requiring to be used independently having same
HTML commands.
They
also consists of same attributes having higher level of suitability
like the Class, Align and ID attributes. Always keep the header
tag at the top of the web page. You should know this that- when
Google scans a web page, it goes from top left to the bottom right of
the page. Search engines generally view websites from text
perspective instead of graphical point of view.
Place
the h1 header tag on the top left hand side or middle part of your
web page, as here the main content is found. You can even use
the h1 header tag as the title for the content present on that
particular page.
You
can also construct sub-keywords having same heading tags. In order to
separate the text in the tags they are made BOLD, thus they get
separated from other text on the page.
Usually
search engines are in the search of important and authentic text on
the web pages. And when h1 tags are used, they are considered
signifying anything important thus giving more visibility to the
heading tags.
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